Yijing Wang, Ph.D. is a strategic communication scholar specialized in the study of crisis communication and sustainability transition. She is Associate Professor in the Department of Media and Communication at Erasmus University Rotterdam. She serves as Chair of the ECREA Risk and Crisis Communication Section, Editor-in-Chief of Corporate Reputation Review, and Editorial Board Member of Public Relations Review and Business Horizons. She is the Principal Investigator and Coordinator of the Horizon Europe project CUES (EUR 6.5 million, 2024-2028), a Management Committee Member of the COST Action project AlertHub (EUR 500,000, 2024-2028), and a member of the Crisis Communication Think Tank (CCTT). Yijing obtained her PhD degree in Corporate Reputation and Stakeholder Management from Rotterdam School of Management (RSM), Erasmus University Rotterdam. She is the author of international publications in leading field journals such as the Journal of Business Ethics, Journal of International Management, Business Horizons, Convergence, Public Relations Review, Journal of Contingencies and Crisis Management, Journal of Communication Management, International Journal of Communication, and Media and Communication.